wagamama logo
wagamama logo
wagamama logo
wagamama logo

Sessions up by 5% on the wagamama Sitecore website

wagamama image
wagamama image
wagamama image
wagamama image

wagamama realised that customer behaviour has moved on. Because mobile and tablet account for 80% of all visits wagamama’s new website needed to reflect changing browsing trends. The core objectives of this Sitecore project were to replicate the in-restaurant experience online by highlighting the food and to reduce session length.

wagamama realised that customer behaviour has moved on. Because mobile and tablet account for 80% of all visits wagamama’s new website needed to reflect changing browsing trends. The core objectives of this Sitecore project were to replicate the in-restaurant experience online by highlighting the food and to reduce session length.

wagamama realised that customer behaviour has moved on. Because mobile and tablet account for 80% of all visits wagamama’s new website needed to reflect changing browsing trends. The core objectives of this Sitecore project were to replicate the in-restaurant experience online by highlighting the food and to reduce session length.

5%

increase in new sessions

10%

increase in site visits

30 seconds

less average time spent on site, from 3 to 2.5 minutes.

Winner

of 2016 UK Digital Experience award & 2017 Ecommerce award

Parallax and Cinemagraph

wagamama’s website presents its eye-catching and tantalising food in an impressive and immersive responsive parallax display, creating the illusion of (3D) depth and perspective. Immersive “Cinemagraph” moving imagery takes the presentation of hero images to another level.

Intuitive animations, dynamic menu filtering and touch controlled mobile side navigation are also present as visitors navigate through the website. These features add to the user experience and go a long way in improving site aesthetics, usability and engagement.


somebody on a laptop


Global reach and connectivity

This is a truly international website. Sitecore's language versioning has allowed wagamama’s website to be set up in 18 languages. Each language has its own Sitecore node and associated content tree, accessible by country specific content editors.

The restaurant booking system is integrated with wagamama’s international sites so visitors can book a table from anywhere in the world, in real time. Upon booking and confirmation, visitors receive informative triggered emails with booking details. Customer feedback is through an integrated system for quick and easy follow-up if necessary.


somebody on a tablet


Improved editing capabilities

From a user’s perspective, wagamama’s re-booted Sitecore website delivers a much improved and a much faster environment for content editors, alleviating the previous frustrations of editing content in a slow environment.

To get wagamama’s content team familiar with their website's structure, and most importantly, for them to become confident in creating content, we provided training and documentation.Visit the wagamama website at www.wagamama.com


a woman eating noodles

Sitecore champions

Ensuring the smooth transition from the outgoing CMS, TeamSite, to Sitecore 8.1 was vital. We not only held a series of in-depth tailored Sitecore training sessions, we also provided a Sitecore User Guide and valuable content support in the build up to go-live and beyond. At Codehouse, we value the importance of Sitecore champions. As more training and content support was delivered, it became evident that The AA’s content teams began to fully embrace Sitecore. This was a huge plus, and a relief - because content teams are integral to all website projects. It was refreshing to see not one, but many Sitecore champions who supported, and continue to support other team members. Of course, our team is always available to provide support.

Sitecore champions

Ensuring the smooth transition from the outgoing CMS, TeamSite, to Sitecore 8.1 was vital. We not only held a series of in-depth tailored Sitecore training sessions, we also provided a Sitecore User Guide and valuable content support in the build up to go-live and beyond. At Codehouse, we value the importance of Sitecore champions. As more training and content support was delivered, it became evident that The AA’s content teams began to fully embrace Sitecore. This was a huge plus, and a relief - because content teams are integral to all website projects. It was refreshing to see not one, but many Sitecore champions who supported, and continue to support other team members. Of course, our team is always available to provide support.

Sitecore champions

Ensuring the smooth transition from the outgoing CMS, TeamSite, to Sitecore 8.1 was vital. We not only held a series of in-depth tailored Sitecore training sessions, we also provided a Sitecore User Guide and valuable content support in the build up to go-live and beyond. At Codehouse, we value the importance of Sitecore champions. As more training and content support was delivered, it became evident that The AA’s content teams began to fully embrace Sitecore. This was a huge plus, and a relief - because content teams are integral to all website projects. It was refreshing to see not one, but many Sitecore champions who supported, and continue to support other team members. Of course, our team is always available to provide support.

As true Sitecore experts, Codehouse were a natural partner for our project.

Kathryn Edwards | Digital Marketing Manager, Wagamama

As true Sitecore experts, Codehouse were a natural partner for our project.

Kathryn Edwards | Digital Marketing Manager, Wagamama

As true Sitecore experts, Codehouse were a natural partner for our project.

Kathryn Edwards | Digital Marketing Manager, Wagamama

Talk to us about your requirements

Codehouse acknowledges the Traditional Owners of Country throughout Australia. We pay our respects to Elders past and present.

©2023 All rights reserved, Codehouse

Talk to us about your requirements

Codehouse acknowledges the Traditional Owners of Country throughout Australia. We pay our respects to Elders past and present.

©2023 All rights reserved, Codehouse

Talk to us about your requirements

Codehouse acknowledges the Traditional Owners of Country throughout Australia. We pay our respects to Elders past and present.

©2023 All rights reserved, Codehouse

Talk to us about your requirements

Codehouse acknowledges the Traditional Owners of Country throughout Australia. We pay our respects to Elders past and present.

©2023 All rights reserved, Codehouse